Fakhri Ramadhan — Ads Specialist

Ads Specialist · 3+ Years of Experience

Fakhri Ramadhan

More leads,
more hits.

I'm a results-driven Digital Marketing Specialist with 3+ years of experience in e-commerce and performance marketing. I build data-backed strategies, precise targeting, and effective creatives that drive real business results — across Meta Ads, TikTok Ads, Google Ads, and Marketplace platforms.

Years of Experience

+445%

Best ROAS Increase

Brands Handled

Fakhri Ramadhan

Ads Specialist · Jakarta, Indonesia

Open to work

Platforms

Meta Ads TikTok Ads Google Ads Shopee Ads Tokopedia Ads

Key Results

+445%

ROAS Increase

↑ META CPAS · IZIPIZI

+258%

ROAS Increase

↑ Shopee · 24Bottles

+285%

Order Increase

↑ TikTok · IZIPIZI

89.25

RevoU Score

↑ "Si Paling Advanced"

Experience

Career Journey

2023 – Present

fromAlphabet (IZIPIZI & 24Bottles)

Ads Specialist — Full Time

Managed Marketplace Ads (Tokopedia & Shopee) for IZIPIZI & 24Bottles — ad copies, optimization, weekly & monthly reporting.
Managed TikTok Ads for IZIPIZI & 24Bottles — campaign creation, optimization, and performance reporting.
Managed Meta CPAS Ads (Shopee) — targeting, ad copies, mockup creative design, and full optimization.
Managed Meta Regular Ads for Instagram Boostpost and Offline Store Visitor campaigns.
Successfully increased ROAS by 161.58% compared to the previous period.

Meta Ads TikTok Ads Shopee Ads Tokopedia Ads IZIPIZI 24Bottles

2022 – 2023

Nova Baby (RevoU Labs)

Digital Marketing Associate — Freelance

Managed Meta CPAS Ads for Nova Baby — campaign creation, targeting, ad copies, mockup creative design, optimization, and weekly & monthly reporting.
Successfully increased ROAS by 116.2% compared to the previous period.

Meta CPAS Ads Facebook Ads Manager Google Data Studio Canva

2020 – 2023

Otten Coffee Indonesia

Marketplace Administrator — Marketing

Managed all marketplace channels: Bukalapak, JD.ID, Shopee, Lazada, TikTok, Blibli.
Increased GMV sales by 40% in 3 months by creating and setting up structured monthly promotions.
Reduced cancellation orders by 20%. Coordinated operational team for fulfillment and complaint handling.

ShopeeLazadaTikTok ShopBukalapakBlibli

2019 – 2020

Otten Coffee Indonesia

Marketplace Administrator — Operation

Managed all marketplace channels: Bukalapak, JD.ID, Shopee, Lazada, TikTok, Blibli.
Increased GMV sales by 100% in 6 months through inventory analysis using Excel & Google Sheets.
Reduced cancellation orders by up to 40%.

Marketplace OperationsExcelGoogle Sheets

Case Studies

Real Results, Not Just Clicks

👓META CPAS

fromAlphabet · IZIPIZI

Marketplace & META CPAS Ads — Dramatic ROAS growth through precise creative targeting

+445%

ROAS Increase

🍶Shopee Ads

fromAlphabet · 24Bottles

Shopee Ads — Consistent optimization pushed ROAS from 7.20 to 25.82

+258%

ROAS Increase

25.82

Best ROAS

👓TikTok Ads

fromAlphabet · IZIPIZI

TikTok Ads — Orders jumped from 7 to 27 within a single month of optimization

+285%

Order Increase

+243%

Revenue Increase

🍶TikTok Ads

fromAlphabet · 24Bottles

TikTok Ads — SKU orders grew from 44 to 111 with a significant drop in cost per order

+83.7%

Order Increase

+90.6%

Revenue Increase

👶META CPAS

RevoU Labs · Nova Baby

META CPAS Ads — Prospecting + remarketing strategy that significantly lifted ROAS

+116%

ROAS Increase

🎪Google & Meta

RevoU Group Project · Bantudekorin

Facebook + Google Ads — 33 new leads in just 5 days on a limited budget

Leads in 5 Days

21%

Best CTR

75%

Conv. Rate

Skills

What I Do Best

📊

Meta Ads (CPAS & Regular)

92%

🎵

TikTok Ads

88%

🛒

Marketplace Ads

90%

🔍

Google Ads

78%

📈

Performance Analysis

88%

✍️

Ad Copywriting

82%

Tools

My Tech Stack

Facebook Ads Manager TikTok Ads Manager Google Ads Shopee Ads Manager Tokopedia Ads Google Data Studio Google Sheets Microsoft Excel Google Slides Canva

Industries Served

Lifestyle & Fashion F&B Baby & Kids Home Decor E-commerce